Luellen conceived of a one-piece pleated cup, made of a circular blank of paper – treated with paraffin to hold the folds in place. While Luellen saw the potential of such a machine, he concluded that in order for the machine to be successful, it would have to dispense a cup in open form rather than one which would have to be unfolded each time. The object was to dispense a pure drink of water in a new, clean, and individual drinking cup. Pinkham had investors who were interested in forming a company to manufacture a flat-folded paper drinking cup which would be delivered by a vending machine and connected to a water cooler. Pinkham, with whom he shared the same business suite on State Street in Boston. The history of the Dixie Cup began when Lawrence Luellen first became interested in an individual drinking cup in 1907, through a lawyer named Austin M. Dixie-cup-shaped water tower on top of the plant in Easton, Pennsylvania in the 1920s.
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